The audiences continue to shrink. Why do you suppose that is? Could it be the shows to do not portray the morals of the viewers? Could it be the scripts rely too much on foul or profane language to which the viewers choose not to expose their children or even themselves? Could it be high school humor was OK in high school but do you suppose the viewers have outgrown that stage of their lives? Look at NCIS no foul language; no immoral subjects: a bit over the top with the autopsies but the "private parts" are allowed to be private. When the product doesn't sell how about suggesting they CHANGE THE PRODUCT!!!!
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