Monday, June 25, 2007

Letter Sent to Dixie Stampede


It occurred to while I was reading an article in Sunday's The Mountain Press, "Child Molestation trials to start", that, I believe, The Knoxville News Sentinel has reported that the accused Armando Martinez Gonzalez is illegal. That being true and since securing our borders is such a hot topic in the news it might be good for Dixie Stampede to explain your policy on hiring illegals and how extensively you verify the legality of hiring an individual.

The Mountain Press reported Gonzalez will go to trial separately for each charge. That means his case is going to be in the newspaper and on television for many weeks if not for many months and maybe a year or so. Imagine the bad publicity for Dixie Stampede at all locations.

You may recall the following situation 25 years ago.

In 1982, Johnson and Johnson experienced a major crisis when it was discovered
that numerous bottles of its Extra-Strength Tylenol capsules had been laced with
cyanide. By the end of the crisis, seven people had died. How Johnson and
Johnson dealt with this situation set a new precedent for crisis management. The
company was lauded for its quick decisions and sincere
concern for its consumers. Despite initial losses, Johnson and Johnson regained
and exceeded its previous market share within months of the
incident.

Actions of the CEO and other senior management were a
major part of the corporate reaction and eventually to the recovery of
reputation and market share.

Only you and Armando Martinez Gonzalez know what really happened. It has been reported he does not speak English so for Dixie Stampede to put him a situation where he is one on one with your guests is most problematic.

As President Harry S Truman said, "The buck stops here." Where does the buck stop for Dixie Stampede?

Dixie Stampede, and its owners, have a very short window of opportunity to show yourself a community leader or that you are more interested in keeping hourly rates artificially low by hiring criminals.

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