This was no accident. This was no happening by chance. This was no malfunction. This was the result of a malicious act that was intended to push more customers through the ride, in other words greed. Greed just like what caused the financial debacle we are currently experiencing.
While OJ Simpson was found not guilty of murder but guilty of causing the deaths of two people this and judge convicted the manager of the Rockin raceway of reckless homicide but assigned no punishment.
The public knows Pigeon Forge is not the place to come if you want a guaranteed safe experience.
In 1982, Johnson and Johnson experienced a major crisis when it was discovered that numerous bottles of its Extra-Strength Tylenol capsules had been laced with cyanide. By the end of the crisis, seven people had died. How Johnson and Johnson dealt with this situation set a new precedent for crisis management. The company was lauded for its quick decisions and sincere concern for its consumers. Despite initial losses, Johnson and Johnson regained and exceeded its previous market share within months of the incident.
Actions of the CEO and other senior management were a major part of the corporate reaction and eventually to the recovery of reputation and market share. Actions of Pigeon Forge leadership trying to forget and The Mountain Press calling it an accident do nothing to regain the confidence of people, aware of the death. I wonder how many visitors, aware of the death, visit Sevier County.
If it was your mother, daughter or sister that died, would it still be an accident?
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